The hit boy band One Direction is about to launch their first ever makeup collection. I think this is the first time a boy group has released makeup, they typically stick to fragrances. On August 11th “The Looks Collection” will debut and includes three sets “Up All Night”, “Take Me Home” and “Midnight Memories”.
Each set includes a mascara, eye/body crayon, nail polish, eye shadow palette, lipstick, lip gloss and stencil set aka “One Direction Doodles”. I received the “Up All Night” set which was neatly packaged in a collectible tin for the fun, flirty girl.
From left to right products include (1) Stand Up – dark very gorgeous denim crayon that can be used for an eye shadow base, liner or body crayon, see swatches here. The set came with One Direction Doodle stencils that you can be used for some body art or doodling all over ones possessions and one professes their love for 1D (check them out here). (2) The 4+1 eye shadow palette of versatile neutrals and playful blues, see review here. (3) Taken – a glow in the dark glittery pink lip gloss, (4) I Should Have Kissed You – glittery bubblegum pink liquigloss glow gloss (see review and swatches here). (5) A perfectly black volumizing mascara “Little Black Dress” and an aqua-blue metallic duo chrome nail polish called “Na Na Na” (see manicure here). As an added bonus 1D threw in a 5 piece decorator stencil set to create all the 1D doodles ones heart desires.
US RELEASE DATES:
Macy’s – August 11th
Stage Stores – August 25th
Dillards – August 25th
Beauty Brands – August 25th
Lord and Taylor – August 25th
My overall thoughts – The products in this collection were surprisingly good. Although I am not a fan of bright neon pink lip products the quality was on par with other brands. The eye shadows in the palette were so smooth and soft and the colors wearable. My favorite items were the Na Na Na nail polish, Stand Up eye crayon (I love this!!!! The color is gorgeous and I have used it as a liner all this past week) and the Little Black Dress mascara is very nice.
The Makeup by One Direction “Up All Night” collection is a decent collection and a perfect gift for any 1D fan.
Overall I give this collection
Disclaimer: The product has been received from Markwins International and their representatives through BrandBacker for review considerations. This does not influence my opinion and this review is based on my experience with the product. You can keep up to date with the release of the collection @ Makeup by One Direction